EE in drive to improve ‘time on 4G’ for mobile users

Mobile operator EE launches another phase of its long-running Clear on Coverage campaign, with a pledge to increase network coverage using data to show how long its customers spend on 4G.

It said the average time spent on 4G for an EE customer with 4G voice (also know as VoLTE) services enabled in an urban area was around 96%, while in rural areas that figure dropped to 79%. For those without VoLTE enabled, this dropped to 70%.

In addition to using this anonymised data to identify gaps in its geographic network coverage, EE hopes to be able to provide clearer service information to its customers.